Skills & Competencies for Channel Sales Director

Channel Sales Director job profile

JOB SUMMARY for Channel Sales Director

Directs and oversees an organization's channel sales policies, objectives, and initiatives.

JOB RESPONSIBILITIES for Channel Sales Director

Sets short- and long-term channel sales strategies and evaluates effectiveness of current programs. Recommends product or service enhancements to improve customer satisfaction and sales potential.

Channel Sales Director SALARY RANGE

BASE 50%
$165,137
TOTAL 50%
$215,365
Job Level
M03
Job Code
SM15000421
Education/Degree
Bachelor's Degree
Reports To
Director or Head of a Unit/Department

Channel Sales Director Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Channel Sales Director skill and competencie below to view definitions.

12 general skills or competencies (Job family competencies) for Channel Sales Director

1 Job Family Competencies – Marketing Channels
Proficiency Level -4
Skill definition-Selecting, developing, and operating various channels to advertise an organization's products and services.
Level 1 Behaviors
(General Familiarity)
Cites examples of techniques and methods used in direct selling across various channels.
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Level 2 Behaviors
(Light Experience)
Assists the team in exploring and implementing multichannel marketing activities.
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Level 3 Behaviors
(Moderate Experience)
Conducts comprehensive research to identify appropriate marketing channel strategy for us.
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Level 4 Behaviors
(Extensive Experience)
Consults on the application of best practices across multiple channels to achieve marketing goals.
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Level 5 Behaviors
(Mastery)
Advocates the application of advanced marketing tools to improve efficiency across our channels.
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2 Job Family Competencies – Business Development
Proficiency Level -4
Skill definition-Planning strategies and tactics for the business to grow and expand.
Level 1 Behaviors
(General Familiarity)
Describes the business development cycle from prospecting to deal closing.
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Level 2 Behaviors
(Light Experience)
Conducts market research to identify new business development opportunities.
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Level 3 Behaviors
(Moderate Experience)
Communicates with teams to prepare presentations for business development meetings.
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Level 4 Behaviors
(Extensive Experience)
Analyzes the professional improvement of each business development member to drive optimum performance.
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Level 5 Behaviors
(Mastery)
Conceptualizes and creates the future trends of business development to gain an advantage against competing companies.
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3 Channel Sales Director - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Channel Sales Director
Proficiency Level - 4
5 Competency for - Channel Sales Director
Proficiency Level - 5

10 soft skills or competencies (core competencies) for Channel Sales Director

1 Core Competencies – Planning and Organizing
Proficiency Level -4
Skill definition-Managing and prioritizing resources and workloads by creating well-organized plans to attain organizational goals and objectives.
Level 1 Behaviors
(General Familiarity)
Cites potential challenges and workplace issues in delegating tasks that may impede well coordinated work.
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Level 2 Behaviors
(Light Experience)
Assists in identifying and breaking tasks into a sequence of steps for a more organized task plan.
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Level 3 Behaviors
(Moderate Experience)
Aligns tasks and priorities with business goals and objectives.
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Level 4 Behaviors
(Extensive Experience)
Creates programs to improve planning and organization of work to achieve business objectives.
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Level 5 Behaviors
(Mastery)
Builds and designs organizational systems and planning tools to enhance overall productivity.
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2 Core Competencies – Talent Management
Proficiency Level -4
Skill definition-The process of acquiring, developing, leveraging and retaining a high-performance workforce to realize organizational goals.
Level 1 Behaviors
(General Familiarity)
Cites examples of current organizational talent management initiatives.
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Level 2 Behaviors
(Light Experience)
Assists in designing candidate sourcing and selecting processes.
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Level 3 Behaviors
(Moderate Experience)
Analyses the efficiency and effectiveness of retention programs; suggests optimization.
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Level 4 Behaviors
(Extensive Experience)
Advises line management on a full range of talent management initiatives, programs, and practices.
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Level 5 Behaviors
(Mastery)
Builds a talent-focused organization to motivate and hold managers to be accountable for talent management.
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3 Channel Sales Director - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Channel Sales Director
Proficiency Level - 4
5 Competency for - Channel Sales Director
Proficiency Level - 5

Summary of Channel Sales Director skills and competencies

There are 0 hard skills for Channel Sales Director.
12 general skills for Channel Sales Director, Marketing Channels, Business Development, Channel Sales, etc.
10 soft skills for Channel Sales Director, Planning and Organizing, Talent Management, Coaching Others, etc.
While the list totals 22 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Channel Sales Director, he or she needs to be skilled in Planning and Organizing, be skilled in Talent Management, and be skilled in Coaching Others.

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